Let’s call it bi-polar career choices.
In these fluid and slightly scary times, it’s been increasing popular (and in some case necessary) to redefine what you do for a living outside of the 9-5 PAYE box. Why should you only do one job? Why should you only be known for one thing?
For instance, I’ve spent 20 years working as first a designer, then a creative and finally a sort of pseudo brand positioning type.
It’s all good (apart from the first one nowadays… there’s a whole blog on the state of the design industry upcoming) but by the time you get to your creaking 40’s – or 30’s for that matter – you realise you’ve got other things you can do, and want to do - all at the same time.
So, when the redundancy train pulled out of Three earlier this year, I hopped on and decided I’d do two things.
One was Story – a consultancy where I help position and tell the story of brands, products and services from a no BS customer centric angle. Do check it out https://www.storybrand.co.uk - I’m up and running, working on projects and ready to help.
Secondly, it was the chance to take on the ‘passion project’ and make it real.
I’ve spent years with a camera glued to my face, and often the outcome of this got used for business purposes (for Three, ITV, Goldman Sachs and Great Ormond Street) but mostly it was photography to make me, and other people happy. Why shouldn’t you do something you love for a living too?
So, welcome to Worsfold. Bold Lifestyle Photography For Every Event.
The other side of the coin for me which launches today.
It doesn’t matter if it’s an event, wedding, family shoot or that organic free trade coffee shop launch you need capturing, I can be there. With a focus on informal setups and natural light, I love capturing moments of pure life – because photography (and life) shouldn’t be boring. It should be happening. And that’s what I want to bring – a happening to your happening.
But the pics are the thing, so check out: https://www.worsfold.photos
This is day one and like any other exciting journey, I don’t know where it’s going – that’s the fun bit. But if you want to work with me on either branding or photography (or both, content image support anyone?) I’ll be there bringing creativity and some bold visuals whatever.
But back to my original point: You don’t have to define your career by one thing – I think two is much more fun.
Let's get snapping.